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3D GLOSSARY


 :: 
1 - Hologravure
 :: 
2 - Iridescence
 :: 3 - Speckles
 :: 4 - Optical design
 :: 5 - Moiré
 :: 6 - PVC
 :: 7 - Composite Hologravure


1- Hologravure:

Hologravure: Interferometry science in Graphic Arts. Optical construction of fringes by interferences, used in graphic design. The image is based on a 3D effect, created through traditional printing methods.


Excerpt from Science Encyclopedia. Le Livre de Poche, Collection "La Pochothèque", (registration of copyright 06/1998, France), under an article entitled, "Stereoscopy":

"... Recently, by means of hologravure, some procedures were set up which directly produce three-dimensional effect without the use of special equipment for vision."

 

Our three-dimensional technologies are unique in the world. There have been progressive and exponential generational developments beginning with the lined backgrounds and multiplicity of planes in space.

The second generation introduced half-tinted metal effects and embossing, as well as the ability to work directly on the design to achieve the desired effect.

The third and most recent generation can produce plain backgrounds, nonvisible interferences, flat geometrical objects as well as volume or information in space. Unique new products arising from our technologies of optical impression (speckle, diamond effects, etc.), will give traditional 2D creations another dimension and another aspect in space with the harmonious mixing of these two dimensions on the same support.

 

Each new generation of Hologravure has developed at an exponential rate. However, this does not mean that earlier versions or achievements are out of date. New products complete creative tools, making them more and more original and sophisticated.

This entirely new concept takes you on a trip through the world of images and beyond. It opens the door to a new concept of space, using traditional images or computer based creations and standard printing colors.

 

(in French language)

Hologravure :

Hologravure : Science de l'interférométrie utilisée dans les Arts Graphiques. Il apparaît une image optique produisant au visuel un effet tridimensionnel, obtenu par l'imprimerie traditionnelle.

Extrait de "l'Encyclopédie des Sciences, Le Livre de Poche, Collection "La Pochothèque" (dépôt légal 06/1998, France)", sous l'article "stéréoscopie":

... On a récemment, au moyen de l'hologravure, mis au point des méthodes qui produisent directement l'effet tridimensionnel sans l'utilisation d'appareillages de vision spéciaux...


La recherche ayant progressé, on parle maintenant de "générations" de l'Hologravure :

L'Hologravure de "première génération" fait apparaître des fonds décalés dans l'espace ou plusieurs plans de graphique optique, design créé par la lumière à l'intérieur même de l'image traditionnelle.

L'Hologravure de "seconde génération", complétant la première, apporte au créatif d'autres voies d'expression. On peut directement travailler en optique sur des designs traditionnels et faire revivre les éléments de l'image dans l'espace.

Dans l'Hologravure de "troisième génération", les possibilités uniformes des aplats se caractérisent, vous apportant pour la première fois des fonds unis, tout en mettant vos designs en 3D dans l'espace (géométries, graphiques de lignes...).

De nouvelles générations de l'Hologravure sont en cours. Vous les découvrirez dans les années qui viennent sur ce site.

 

2- Iridescence:

Spectral decomposition. Multicolored reflections.


3- Speckles:

(speckles of laser light)

Optical granulation.

4- Visual design, Optical design:

New design concept using the characteristics of the visual images created with the new Hologravure technology.

(in French language)

Nouveau concept de design, prenant en compte les caractéristiques de "l'image optique", réalisée en Nouvelle Technologie "Hologravure".


5- Moiré:

(in French language)

Empâtement progressif, d'un ensemble de points, donné par la superposition de deux mêmes trames inclinées chacune différemment.

6- PVC:

Polyvinyl chloride.

Plastic used as a printing surface.

 

7- Composite Hologravure:

Combination on the same surface of 3D Hologravure technology and 3D or animated lenticular technology.

 

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