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How to read Hologravure

 



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HOLOGRAVURE PROCESS

 

Since 1980, three-dimensional imagery has been at the core of SCIENCE AND DESIGN's research.

This web site will give you an idea of our major innovations (Hologravure) and will introduce you to and help familiarize you with the full array of today's different 3D technologies.

Today, thanks to a growing number of industrial partners; e.g., United States and Asia, already making use of some of our research, SCIENCE AND DESIGN gives you the tools to be creative.

Enjoy your visit!


HOLOGRAVURE - Definition

Hologravure:
Interferometry science in Graphic Arts. Optical construction of fringes by interferences, used in graphic design. The image is based on a 3D effect, created through traditional printing methods.

 


Excerpt from Science Encyclopedia. Le Livre de Poche, Collection "La Pochothèque", (registration of copyright 06/1998, France), under an article entitled, "Stereoscopy":

"... Recently, by means of hologravure, some procedures were set up which directly produce three-dimensional effect without the use of special equipment for vision."

 

 

Our three-dimensional technologies are unique in the world. There have been progressive and exponential generational developments beginning with the lined backgrounds and multiplicity of planes in space.

The second generation introduced half-tinted metal effects and embossing, as well as the ability to work directly on the design to achieve the desired effect.

 

First generation

Second generation

Third generation

HOLOGRAVURE
HOLOGRAVURE
HOLOGRAVURE

3D with

fringes per moiré

3D with

fringes per design

3D with

plain backgrounds
(light interference no longer visible)

depth: about 2 cm

depth: 2 cm - 4 cm

+ 3D

the helicoidal (spiral) design is in the space

geometric objects imbricated in space

 

 

The third and most recent generation can produce plain backgrounds, nonvisible interferences, flat geometrical objects as well as volume or information in space. Unique new products arising from our technologies of optical impression (speckle, diamond effects, etc.), will give traditional 2D creations another dimension and another aspect in space with the harmonious mixing of these two dimensions on the same support.

Each new generation of Hologravure has developed at an exponential rate. However, this does not mean that earlier versions or achievements are out of date. New products complete creative tools, making them more and more original and sophisticated.

 

First and second generation

Second generation

First, second and third generation

HOLOGRAVURE
HOLOGRAVURE
HOLOGRAVURE

3D with

fringes per moiré and

per design

by-product

rendering of a

satellite map

3D with

fringes per moiré, dynamic effects and volume (sphere)

depth: 2 cm - 4 cm
by-product
depth: about 4 cm
dynamic effects: background
half-volume: sphere

 

 

This entirely new concept takes you on a trip through the world of images and beyond. It opens the door to a new concept of space, using traditional images or computer based creations and standard printing colors.

 

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